Best Brands That Empower Women
Editor: Anita Newkirk Hackney
Fashion brands like Gucci, Burberry, Michael Kors, or BKE can inspire any woman’s look in whatever design they prefer whether it’s chic, modern, preppy, or grunge. When it comes to fashion, adding flair to a closet with name-brand items is an easy task for women who have an affinity for style. There is no shortage of apparel and accessories in any fashion shop; however, if people are looking for brands that empower women, here are a few of them:
BLUEBELLA
Bluebella is a lingerie and nightwear brand founded in 2005, by Emily Bendell. This fashionable lingerie company has offered simplicity and comfort for their customers for 15 years. Bluebella has a fitting design for style-conscious women who want to add a modern touch to their sensual nature.
According to Mallory Carra from eonline.com:
“$1 from every Bluebella online order will go toward funding the vital services provided by RAINN, the largest anti-sexual violence organizations in the U.S.”
DAZEY LA
Dazey LA is an online business, like Nasty Gal, which provides a conversation with customers who buy products from this brand. This business, like Nasty Gal and other clothing companies, face shipping delays due to the pandemic. Dazey LA is also in the process of adding items for customers to pre-order on their site dazeyla.com.
According to Carra from eonline.com:
“This Los Angeles-based t-shirt company sells handmade-to-order 100% organic cotton tees with empowering phrases. Dazey LA’s collections are all focused on crucial topics for women such as self-care, inclusivity, women’s rights, and navigating the digital world.”
MATA TRADERS
Mata Traders is a design-driven fashion company that merges a global style with trade practices to make an impact on poverty on a global scale. Buying products from this company at this time is not ideal, due to the pandemic sweeping the nations. Like most clothing companies, they are experiencing shipping delays and have decided not to process international orders during the pandemic.
According to Carra:
“Mata Traders’ products were crafted by artisans in India and Nepal. The company aims to help provide a stable source of income for families in India and Nepal, as well as help the women fight gender inequality.”
UGG
UGG is a brand that has become an icon in the fashion industry and a symbol of a more relaxed culture. Their sheepskin boots gained popularity in the United States after celebrities, like Oprah Winfrey, influenced people to buy their products. This caused the popular brand to bring a variety of UGG shops into existence. These UGG shops are established in countries like the United States, Japan, Korea, China, Taiwan, Russia, Canada, Mexico and the United Kingdom.
According to Carra from eonline.com:
“For four consecutive years, UGG has partnered with HERproject, a collaborative initiative that empowers women in the workplace and supply chain. The #POWEREDBYHER campaign features Michelin star chef Dominique Crenn and renowned artist wearing the Fluff Yeah Slide and LA Cloud Low in the campaign. Both are styles that are made in factories that partner with HERproject. This year, UGG donated $60,000 to HERproject to show their commitment to positively impacting communities.”
Fashion brands are what inspire a woman’s look. It doesn’t matter if the brand is expensive, it must produce the desired effect for the buyer. Adding brands to their closets that empower women will make customers (male or female) feel like they are contributing to women’s rights while also having an affinity for style.